Amazon vs flipkart market share. Founders of flipkart sachin binny have known that the real market battle is not flipkart vs snapdeal nor with jabong myntra. If you ask as on today flipkart has the maximum share in terms of value and volume. Indias largest e commerce marketplace flipkart clawed back market share from rival amazon showing steady growth in the nine months to march 2017 immediately after which it raised a massive 14 billion round at a valuation of 116 billion.
The largest volume and value industry in ecommerce is mobiles flipkart leads the same by a large volume and value by any competitor. Of late the bengaluru based e tailer has been focusing on boosting market share rather than narrowing its losses. It also boosted flipkarts performance on a range of vital parameters.
But for both flipkart and walmart the deal means new and lucrative opportunities. Flipkart had posted losses of rs 5223 crore in 2015 16. 1 crown in india is apparel and fashionthe second largest contributor to indias 196 billion online sales.
Frequency of visits the number of items bought per order repeat purchase and higher margins compared to its other staples books and mobile devices. Hence flipkart have been expecting this market battle for a few years. They knew that amazon is the real contender even before the launch of amazon india.
Amazon ended october last year with 54 million downloads for the month to flipkarts 4 million according to app metrics tracking website app annie the number includes both android and ios downloads but apple has a minuscule market share in india.